Services
Full-Service Estate Sales
We manage your entire sale from start to finish—organizing, staging, and running the event professionally to maximize returns.
Research & Pricing
Our experts conduct thorough research on every item, from antiques to everyday goods, ensuring fair and profitable pricing.
Marketing & Advertising
We use strategic digital marketing and local advertising to drive high traffic and attract the right buyers to your sale.
Post-Sale Options
From cleanup to final donation coordination, we provide support options to ensure the property is completely cleared and ready.
Buyouts / Liquidations
We offer direct buyout options for those needing a swift, total liquidation without hosting a public sale event.
What Our Clients & Partners Say
“Apollo handled everything with such care. They turned an overwhelming task into a smooth, professional process for our family.”
— James T., Indianapolis
“As an executor, I needed total transparency. Apollo's clear communication and detailed reporting were exactly what was promised.”
— Mary R., Louisville
“The staging and research they did for our estate sale was incredible. We saw a great turnout and excellent results.”
— Robert L., Evansville
Attorneys • Real Estate Agents • Funeral Homes • Assisted Living & Nursing Homes
The Apollo Estate Sales 5-Step System
At Apollo Estate Sales, we follow a proven process designed to make estate sales smooth, organized, and successful. Our system ensures that every detail is handled professionally while maximizing the value of the estate.
Step 1 – Free Consultation
Step 2 – Professional Organization & Setup
We begin with a free consultation to evaluate the estate and discuss your goals. During this meeting we walk through the home, review the contents, and explain how the estate sale process works. We answer any questions and provide an honest assessment of what to expect from the sale.
Our team carefully sorts, organizes, and stages the items throughout the home. Items are grouped logically and displayed in a way that allows buyers to easily browse the sale. A well-organized sale attracts more buyers and leads to better results.
Step 3 – Research & Pricing
Step 4 – Strategic Marketing & Advertising
Each item is researched and priced based on current market value. Our experience with antiques, collectibles, tools, furniture, household goods, and specialty items allows us to price items competitively while maximizing the total return for the estate.
A successful estate sale requires strong marketing. Apollo Estate Sales promotes every sale through multiple channels including:
• Estate sale websites
• Social media advertising
• Email buyer lists
• Professional signage and local promotion
Our marketing strategy helps attract serious buyers, collectors, and dealers who are ready to purchase.
Step 5 – Conducting a Professional Estate Sale
Our team manages the entire sale from start to finish. We handle customer flow, checkout, payment processing, and security. After the sale, we provide a full accounting of all sales so our clients have complete transparency.
Our Commission Structure
Clear, client-first commission tiers with no upfront consultation fee.
$0 – $10,000 → 50% / 50% split
$10,001 – $15,000→55% client/ 45 % Apollo $15,001-$20,000 → 60% client / 40% Apollo
$20,001 – $30,000 → 65% client / 35% Apollo
$30,001 and above → 70% client / 30% Apollo
All commission splits are calculated from the gross sale, and the larger portion always goes to the client. All payouts ( advertising , labor , & cleanout cost come from Apollo's portion.)
Fully insured & bonded • Clear commission tiers • Respectful clean-outs available